Training and Consultancy
Benchmarking the combined experience of 26 years of the Prism team, skilling others to effectively undertake sales, marketing, and customer experience can significantly contribute to the growth of a business. Prism provides training on customer acquisition, price determination, market and brand positioning, sales, telemarketing, data analysis, and digital management.
Strategy for Sales and Marketing Function
We formulate, develop and implement sales and marketing strategies to support our client’s efforts to a successful and sustainable business. By organizing aspects such as analyses, idea generation, route to market, planning, and budgets, pitches and accompanying presentations, business reports, and formalized communication to derive maximum results.
Training and Capacity Building
Benchmarking the combined experience of 26 years of the Prism team, skilling others to effectively undertake sales, marketing, and customer experience can significantly contribute to the growth of a business. Prism provides training on customer acquisition, price determination, market and brand positioning, sales, telemarketing, data analysis, and digital management.
Market Research
We believe that it is crucial to study in detail and gather critical information about a business’ target market behavior and trends beforehand to enable informed decision-making about target markets and customers. Prism undertakes the market research process through interactive engagement tools to gather specific information on audience behavior, needs, competition, and positioning to provide relevant interpretations of the market.
Data Analysis, Reporting and Visualization
Data-backed decision-making, now more than ever, is crucial to a business’ success. Understanding the underlying trends in the data collected by a business can significantly contribute to the performance of the sales and marketing functions. Prism cleans, reviews, and organizes data to extract information as reports and visualizations which inform strategic decision making.
